Cyber Security Consulting Services as a Business Strategy

By Eli Newman –

Why do businesses use managed services? Modern-day corporate IT leaders everywhere use them – but what are they really trying to accomplish by doing this? The purpose of a company’s IT infrastructure and its components (such as their servers, firewalls, applications, connectivity, and so on) has seen great change over the years; just like the combination of technologies has evolved over time, so has the general reason behind having them. As internal IT department’s work stays nimble amid this digital shift, they are rivaled by third-party IT providers that offer stronger, more cost-effective cybersecurity consulting services and other IT solutions.

Although outsourcing IT was once considered a waste of resources, today’s managed service providers (MSPs) are looking to reframe their impact on organizations by utilizing the latest tools and techniques to address the unique challenges that modern-day businesses face, especially in terms of security. Unsurprisingly, these efforts of third-party providers are succeeding, but not just in reframing their value to companies; today’s MSPs are pushing business leaders around the world to rethink their strategic decisions under a whole new lens. More specifically, enterprises are beginning to view cyber security as a source of future growth. Keep reading as we discuss how cyber security helps firms achieve three major strategic business objectives and how using third-party managed services might just be the key to the Kingdom of Corporate Success.

Cyber Security’s Role in Strategic Business Objectives

Outlined below are three objectives that are commonly shared among businesses (regardless of size and sector) and how cyber security can help you accomplish them.

1. Enhance Customer Experience, Operations, & More.

With the business landscape becoming increasingly interdependent, business strategies are becoming more concerned with widening and deepening external resources (e.g., your IT provider and other vendors). Competitive advantage is no longer determined by how efficient a firm is; instead, it is determined by the number of connections they have. Companies must manage a complex network of stakeholders, including suppliers, customers, investors, and so on. You must select your business’ IT partners in particular with great care, ensuring that their governance and standards align with your own.

2. Enable a Graceful & Quick Recovery.

When things go wrong, the ability to quickly identify and respond to an issue will decide a firm’s fate. It’s no longer a question of whether an organization will be targeted by cyber attackers but more of a question of when it will occur, accompanied by how your company will work to prevent or mitigate the problem. Things like early warning indicators, a layered defense system, and proper employee training are all critical components of true cyber resilience. A good outcome when it comes to a cyber security incident is the result of careful planning, consistent monitoring, and adherence to compliance regulations – all of which should be included in your organization’s comprehensive disaster recovery plan.

3. Foster a Sense of Trust Between Your Brand & Consumers.

In today’s technology-driven world, bad news travels faster than ever before. As an enterprise, being “different” isn’t enough to stay ahead of the competition anymore. Instead, customers’ trust in a company’s credibility is rising in importance, arguably becoming the most important competitive advantage a business can have. Before the digital era, customer trust was gained through personal relationships or even a simple handshake. Today, however, trust is earned via a consistent history of receiving the exact product your ordered, delivered within the timeframe that was promised, and without a single payment issue.

Perhaps more important than these elements, though, is safeguarding your customers’ personal data. To generate business, enterprises must win consumer trust by showing them that they’re trustworthy. With the speed at which things are shared via social media, even a minor cyber security event can go viral, wreaking havoc on your organization’s reputation and negatively impacting your sales.

Growth Via Cyber Security Consulting Services

Approaching your business decisions from an IT security standpoint may seem difficult, especially if the technology isn’t exactly in your wheelhouse. That said, using the concept of cyber security to drive your decision-making can seriously improve your ability to reach milestones and goals that you and your stakeholders care about, allowing your business to flourish. So how do you achieve growth with no expertise, a limited budget, or a grossly understaffed in-house IT team? The answer: Cyber security consulting services. With managed IT security services, you have access to valuable resources and expertise that will help you reach your strategic goals, all at a relatively low cost to you.

Here at Contigo, our sophisticated IT security solutions are here to give you the competitive edge you’re looking for by helping you achieve your business objectives through cyber security. Want to learn more? Contact us today.